Blog
How Does Cryptocurrency Work and What Are its Benefits?
Cryptocurrencies run on something called a blockchain, which is a distributed public ledger that keeps a record of all transactions. Those who own cryptocurrency don’t own anything tangible – what they own is a key allowing them to move a unit of measure or record...
How AI is Helping Businesses Identify Their Target Audience
For any business, understanding your target audience is essential. Accurate targeting can offer a tangible advantage over competitors, resulting in higher conversion rates and a healthier return on investment. How AI is Being Used in Audience Targeting Today, AI is...
Selling a Small Business
Selling a small business can be a complex venture involving a number of considerations that may require the services of an accountant, broker or attorney to conclude. The process is likely to be a time-consuming one and, once the sale is complete, decisions will need...
What Are NFTs and How Do They Work?
NFT stands for non-fungible token, and NFTs are assets that have been tokenised via a blockchain. These tokens are created from metadata via an encryption function and serve as unique identification codes. NFTs are stored on the blockchain while the assets they...
Understanding the Relationship Between Web3 and Blockchain
Volker Hartzsch is a serial entrepreneur who has founded several companies, including Matrix Global Inc and Nano Magic Inc. Mr Hartzsch has extensive experience of both blockchain and software development. Drawing on his business leadership skills, he also provides...
Blockchain: Recreating Trust
Volker Hartzsch is the founder of Nano Magic Inc., Hybrid Evolution Marketing Inc. and Profit Business Systems Inc. An experienced software developer and blockchain specialist, Mr Hartzsch also provides business coaching services, having helped more than 180 people to...
What Is Web3 Gaming?
Web3 gaming is also known as Blockchain gaming. The term refers to games that provide increased security, transparency, user control and democratisation of in-game assets via distributed ledger technology. How Do Web3 Games Work? These types of games use Blockchain...
Key Skills a Blockchain Developer Needs
Blockchain developers are responsible for the creation and implementation of Blockchain solutions. These solutions could include secure databases, decentralised applications and new cryptocurrencies. An In-Depth Understanding of Blockchain Technology To work as a...
Sports and Blockchain
Since the emergence of blockchain technology it has become prominent in industries such as the financial sector. However, as the sports world has shown in recent years, the technology can thrive and unlock fan engagement avenues and revenue streams when utilized well....
How to Begin Investing in Start-Ups
In recent years, new vehicles for investment have made investing in start-ups something that most people can do. No longer the preserve of the wealthy, start-up investments can be accessed by almost anyone with a little capital in the form of crowdfunding. You can...
Top Coaching Skills That Lead to Strong Leadership
Business leaders who incorporate coaching into their leadership strategy often find they foster a more inclusive and more productive working environment. This style of leadership does not focus on weakness. Rather, it aims to encourage and set high standards while...
A Brief Guide to Getting Started with Online Marketing
As of April 2022, there were more than five billion people around the world who were connected to the internet. Although figures vary from quarter to quarter, the average person will spend approximately 400 minutes each day online. Marketing requires being able to...